PhD kollokvie

PhD kollokvie

PhD kollokviet ved konferansen vil foregå den 4. Juni fra 0900 til 1200. Alle PhD studenter inviteres til å delta, uten at det er krav om å presentere noe. For å ha mulighet til å vinne NKB prisen for beste doktorgradsarbeide må kandidaten 1) presentere arbeidet ved kollokviet og 2) legge ut et kort sammendrag over prosjektet 3 – 5 sider. Prosjektets progresjon vil ikke være avgjørende, både nye stipendiater og de som nærmer seg slutten oppfordres til innsending. Deltagere som sender inn prosjektsammendrag må forberede en kort presentasjon av sitt prosjekt. Opplastningen av sammendrag skjer her på konferansens nettsider ved å logge inn med sitt brukernavn og passord for deretter å laste opp på filområdet. Merk filen med fullt navn og suffiks PhD kollokvie.

Sammendraget må være opplastet i løpet av 25. Mai, hvorpå opponenter blir utnevnt i løpet av utgangen av måneden.

Program

Johan Arndt Conference, NHH, June 11-12, 2015

CONSUMERS AND THE MARKET SYSTEM  

	Thursday, June 11th
9.00-9.45	Registration
9.45-10.00	Welcome by the JA Committee 2015:NHH-Professors Leif Hem, Ingeborg Astrid Kleppe, and Sigurd Troye
10.00-10.45	Key note speaker “Responsible Consumers” Professor Markus Giesler, Schulich School of Business, York University, Toronto Giesler’s website: http://markus-giesler.com/ Markus Giesler’s work focus on market system dynamics and design, and has been published in top-tier academic journals such as the Journal of Consumer Research and the Journal of Marketing, and profiled by, among others, the New York Times, Time Magazine, Financial Times, Fast Company, and Marketing Magazine. His weekly marketing column appears at the Huffington Post.
10.45-11.00	Refreshment break
11.00-12.15	Presenters Professor Diane Martin, Aalto University “Sustainable Marketing” Professor Ove Jakobsen, Bodø «Ecological Economics» Diane’s passion for the natural environment and the Earth’s wild places has led her to reexamine marketing in the context of sustainable practices. In her recent textbook, Sustainable Marketing,Diane brings the power of marketing to the problem of how to remain competitive while restoring the Earth’s natural capital and creating greater wellbeing for a global population. Ove Jakobsen is professor in Ecological Economics at Bodø Graduate School of Business, University of Nordland, where he is leader and co-founder of Centre for Ecological Economics and Ethics.  He has published a great number of books and articles in ecological economics and ethics nationally and internationally.
12.30-13.30	Conference lunch and mingling
13.30-14.15	Panel discussion with questions from responsible consumers in the audience How can consumers and marketers co-operate in the production and consumption of sustainable marketplace practices? Panel: Giesler Jakobsen Martin
14.15 –14.30	Refreshments
14.30 –15.45	Parallel paper session	Parallel paper session
19.00	Conference dinner
Extra-curricularactivities J	Combine the conference with the music festival Bergenfest:http://bergenfest.no/?gclid=CjwKEAiAx4anBRDz6JLYjMDxoQYSJAA4loRmsHDi4u1Y270axGsU1hn_4NRecvOKhXuoNe6ncRJxKBoC93jw_wcBWhite night outdoor concert with Patti Smithor before dinner Concert with Grammy winner Sam Smith
	Friday, June 12th
9.30-11.00	What is going on under the Umbrella of Center for Service Innovation Facilitator: Director of Partner Relationships Annita Fjuk 09:30-09:45 Innovation for customer value added (Annita Fjuk) 09:45-10:05 Customer engagement with dull services: An experimental study of regulatory fit in social media (Per Egil Pedersen & Birgit Solem) 10:05-10:25 Self-service innovation and digital trust (Siv Skard) 10:25-10:45 Business model innovation (Tina Saebi) 10:45-11:00 Experience centricity – implications for organizational culture (Annita Fjuk in dialogue with Tore Hillestad)
11.00-11.15	Refreshment break
11.15 12.00	Parallel paper session	Parallel paper session
12.00- 12.30	Closing plenary session Professor Leif Hem Post doc Siv Skard Professor Sigurd Troye
12.45	Closing lunch